How much is your brand worth? One of the challenges I face as a designer that works independent of a larger firm is that I am dealing small to medium level business owners who do not have the capital of the big boys. That being said a lot of them are on budgets.

 As a designer I get crazy design idea request for logos, brochures, menus, websites etc. It’s understandable because the public is not necessarily aware of the best design practices which why I was hired in the first place. Most of my clients are great and understand that my job is to take their vision and bring it to life.

One of the biggest stumbling blocks that small and medium businesses face is understanding the tools that we have available to us . We have tendency to want to compete with the big boys and not know that there things that exist that will help us compete with the big boys. Thais where somersetting like the 10 MINUTE RULE comes into play. Social Media sites like Twitter Facebook and Instagram only reacts to the information that we add to it. Essentially its kind of a social experiment. These sites create no content we feed the content to the sites and then they measure our reaction to that content we post. Basically the “ALGORITHM” is us the study of us .

One of the things that i had to learn quickly when I started this business was that you only ask for what you think you

Some 10 years ago when I started doing web design and logo I was very new and wet behind the ears to this business . I wanted to work on every project that came across my screen. If you was in need of a website I wanted to do it.

I grew up in a big family in Brooklyn NY back in the 70’s maybe that’s what I was running from. Anyway as I got